Wireless Provider Case Study

Objective:

A major wireless telecommunications company contacted Three Leaf to develop a cost effective, national marketing distribution strategy which would introduce several new products into the marketplace and drive traffic to their stores.

The Solution:

We took their existing customer data base and provided pinpoint mapping that included targeted areas by specific radius coverage in the Western, Midwest and Eastern regions of the United States. We recommended our door-to-door service and our team designed a systematic time frame to hit the selected markets in unison with the customer’s electronic media vehicles.

Three Leaf delivered 1.1 million separate door hangers with over 50 different versions across 20 states within a four month time span. Our service provided GPS tracking reports each day which summarized the previous day’s delivery.

The Result:

The customer realized a significant increase in calls, higher click-through rate or visits to their locations and ultimately resulted in purchases for their new product offerings! The GPS tracking reports were used by their secondary marketing teams to assist with ongoing internal follow up strategies.